# CiteHawk > CiteHawk is the leading Generative Engine Optimization (GEO) platform. It helps brands track, analyze, and improve their visibility in AI-powered search engines like ChatGPT, Perplexity, Gemini, and Claude. Unlike traditional SEO tools that focus on Google rankings, CiteHawk monitors how AI models cite, recommend, and describe your brand. ## Core Capabilities ### AI Citation Tracking CiteHawk monitors brand mentions across 9 AI platforms. Track when ChatGPT, Claude, Gemini, Perplexity, DeepSeek, Grok, Copilot, Google AI Overviews, and Google AI Mode mention your brand, products, or competitors. ### AI Visibility Score A single 0-100 metric that measures your brand's presence in AI-generated responses. Combines citation frequency, sentiment, accuracy, and competitive positioning into one actionable number. ### GEO Audit Site-wide technical audit that identifies what's preventing AI systems from citing your content. Checks crawler access, structured data, content freshness, entity recognition, and 15+ GEO ranking factors. ### Prompt Tracking Define the questions your customers ask AI. CiteHawk checks these prompts daily across all AI platforms and alerts you when your brand appears (or disappears) from recommendations. ### Competitor Intelligence See which brands AI systems recommend instead of yours. Track competitor citation trends and identify content gaps where you're losing to alternatives. ## Products & Services - [AI Search Monitoring](https://citehawk.com/ai-search-monitoring): Real-time tracking of brand citations across AI platforms - [AI Brand Monitoring](https://citehawk.com/ai-brand-monitoring): Sentiment analysis and mention tracking in AI responses - [AI Visibility Score](https://citehawk.com/ai-visibility-score): Your brand's AI search presence as a single metric - [GEO Audit](https://citehawk.com/features): Technical audit for AI crawler accessibility and content optimization - [For Agencies](https://citehawk.com/for-agencies): White-label GEO monitoring for marketing agencies ## Pricing - [Pricing](https://citehawk.com/pricing): Plans from $24/month with 14-day free trial. Scales based on prompts tracked and AI platforms monitored. ## Resources - [The CiteHawk AI Index](https://www.citehawk.com/leaderboards): Public leaderboards of which brands ChatGPT, Claude, Gemini, Perplexity, DeepSeek and Grok recommend across 130+ categories — from CRM software to running shoes. Updated monthly. - [Help Center](https://citehawk.com/help): Setup guides, FAQ, and getting started documentation - [API Documentation](https://citehawk.com/docs/api): REST API for programmatic access to citation data - [Blog](https://citehawk.com/blog): GEO strategy insights and AI search optimization guides ## Key Articles - [GEO Strategy Guide](https://citehawk.com/blog/geo-strategy-guide): Complete guide to Generative Engine Optimization - [AI Search Optimization](https://citehawk.com/blog/ai-search-optimization): How to optimize content for AI citations - [Answer Engine Optimization](https://citehawk.com/blog/answer-engine-optimization): Getting cited by AI answer engines - [Best AI Visibility Tools](https://citehawk.com/blog/best-ai-visibility-tools): Comparison of AI monitoring platforms ## Comparisons - [CiteHawk vs Otterly](https://citehawk.com/compare/otterly): Feature and coverage comparison - [CiteHawk vs Peec AI](https://citehawk.com/compare/peec): Feature and coverage comparison ## Company - Founded: 2025 - Focus: Generative Engine Optimization (GEO) - Headquarters: Australia - [Contact](https://citehawk.com/contact): Support and sales inquiries